
Tiered Discounts on Shopify: Thresholds That Raise AOV
A threshold set at a round number rewards customers who were already spending that much. Set it from your own distribution and it changes behaviour instead.
17 October 2026 · 8 min readRead
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3 articles
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3 articles

A threshold set at a round number rewards customers who were already spending that much. Set it from your own distribution and it changes behaviour instead.
Every upsell app promises a higher average order value. The ones that deliver it interrupt at the right moment; the rest cost you conversions you already had.

Volume discounts sell more of one thing. Bundles sell a different combination of things. Which works depends on whether your customer wants two, or wants a set.

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