Category
4 articles
Category
4 articles
Category queries are won by collection pages, and most Shopify collections are a heading, a filter bar and a grid. That is the largest untapped surface on most stores.
Shopify turned agentic commerce on by default in June 2026. Your catalogue is already exposed to AI shopping agents — the open question is whether it is good enough to be chosen.
The hardest thing about buying SEO is that you cannot judge it for months, and by then you have paid for months. Here is what to ask before that.
AI assistants now answer the questions that used to start on Google. They cite sources they can parse, verify and attribute — which is a different job from ranking.
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