A customer who has paid something has made a decision. A customer who has paid nothing has taken an
Partial prepayment works behaviourally rather than financially — the amount barely reduces your exposure, but it converts a free option into a commitment.
It is usually higher-revenue than blocking COD, because blocking removes the order entirely while partial payment keeps it.
Set the threshold from your own RTO data by cart value and pincode, not from a benchmark published by someone with a different catalogue.
Charge enough to represent a real decision and little enough that prepaying in full does not become the obvious choice.
The customer pays a portion of the order value online at checkout and the balance in cash on delivery.
The full guide has the formats, the deadlines and the worked examples.